Wednesday, June 25, 2008

Apartment Guide Launches Mobile Phone GPS Apartment Search Application

(BUSINESS WIRE)--Apartment Guide, a leading apartment resource for searching apartment communities nationwide, today announced an agreement with Mobile Accord to provide apartment listing content through participating wireless carriers. Subscribers to this service will be able to find apartments for rent by using mobile phones equipped with global positioning system (GPS) technology.

Apartment Guide makes finding apartments easier through mobile GPS, said Arlene Mayfield, president of Apartment Guide. Powered by Qualcomms BREW® Platform, the application also enables mobile phone subscribers to search for apartments anywhere in the United States, access prices, photos and property features and contact the leasing office directly.

According to ABI Research, North American subscriptions to personal locator services using GPS-enabled mobile phones will grow to more than 20 million by 2011, said James Eberhard, chairman, Mobile Accord. By enabling consumers to find apartments through GPS on their cell phones, Apartment Guide addresses a growing technological demand and meets the needs of renters on the go.

Properties that advertise with Apartment Guide and will have their listings uploaded for access by mobile subscribers.

BREW stands for Binary Runtime Environment for Wireless.

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